BetterWall: Vinyl Banners as Hot New Art Trend

An article published by a car company to spotlight their customers also brought a lot of attention to their business of recycling vinyl museum banners. Nora and Nicolas Weiser sell the vinyl banners through their Denver-based business, BetterWall. The banners, the typed displayed outside to promote exhibits and events, often feature a range of interesting art images. The Weisers' estimate they've kept more than 15 tons of vinyl out of landfills.